Product seeding - Piñata filled with freeze-dried fruits | Mixit.pl

25 Polish celebrity Instagramers received a piñata filled with Mixit products: freeze-dried fruits.
Aim:1) Build Mixit brand awareness and 2) Inform about best sellers from Mixit offer.
Execution: We created paper mache piñatas that were willed with balloons and Mixit products.
Each package contained a small hammer to be used to destroy the piñata